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    Önceki KitapUnderstanding Business 12e
    Sonraki KitapÇözümlerin Ortak Şifresi: S...

    Crafting and Executing Strategy 20e

    Yayınevi : McGraw Hill Education
    Yazarlar : Arthur A.Thompson , Margaret Peteraf , John E Gamble
    ISBN :9789814670890
    Baskı Sayısı :20
    Ebatlar :20.3 x 3 x 25.7 cm
    Basım Yılı :2015
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    Tahmini Kargoya Veriliş Zamanı: 6-8 hafta

    Crafting and Executing Strategy: The Quest for Competitive Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland maintains its solid foundation as well as brings an enlivened, enriched presentation of the material for the 20th edition. The exciting new edition provides an up-to-date and engrossing discussion of the core concepts and analytical tools. There is an accompanying lineup of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions and deepen students’ understanding of the material in the process.

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    Crafting and Executing Strategy: The Quest for Competitive Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland maintains its solid foundation as well as brings an enlivened, enriched presentation of the material for the 20th edition. The exciting new edition provides an up-to-date and engrossing discussion of the core concepts and analytical tools. There is an accompanying lineup of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions and deepen students’ understanding of the material in the process.

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